Tuesday, April 22, 2008

RSS CASE STUDY



RSS is considered to be another effective PR tool that can provide organizations a useful way to communicate and deliver information internally and externally. The increasing number of subscribers to RSS feeds has made RSS a new communication channel that, by using it properly, can make the lives of PR practitioners easier!

EWeek is providing a successful story, on how Triple Point Technology is using RSS as a tool for maximizing internal communication across departments.
It worth take a look at it and see how RSS actually works!

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